Damir Doma boutique, Paris

On an evening during men’s fashion week in February, we received a mysterious invitation to a store party in Le Marais. The designer was no other than Damir Doma, who had showed his f/w collection earlier that day. News of an upcoming flagship boutique caught many by surprise, though the virtually non-existent stockists of Doma in Paris might’ve given a hint of this. Located on Rue des Arquebusiers, a small and quiet street in Le Marais, the space is neatly hidden behind a courtyard gate and a heavy pair of metal doors, with only two high windows providing a view from the street. Inside, the pale concrete floor, black and white walls, industrial metal cabinets and tables add a strong contrast to the sheer, drapy and often delicate garments Doma is known for. The store space is ajoined with the label’s office and atelier, giving visitors a chance to get a glimpse of work in progress and even the man himself wandering around.








